Shané DukesUGC = Community GrowthUser-generated content is original content created by the public and published on social media or other channels. UGC comes in many forms…Apr 17, 2022Apr 17, 2022
Shané DukesThe OG of Social Media ActivismImagine this, it’s 2014 and you log into Facebook or Instagram seeing that you’ve been tagged. You click on the video and your friend is…Mar 21, 2022Mar 21, 2022
Shané DukesIs the medium really the message?Technological determinism is the theory that aims to provide a causative link between technology and a society’s nature. According to the…Mar 7, 2022Mar 7, 2022
Shané DukesBretman Rock: The King of Reinventing YourselfEverybody aspires to build a brand, a loyal following, and grow their share of voice in the age of social media. Yet there are some…Feb 21, 2022Feb 21, 2022
Shané Dukes4 Must-Have Skills for Effective Community ManagersAre you a community manager, or thinking of starting your own community? Well then here are the top 4 skills you must have to run an…Feb 13, 2022Feb 13, 2022
Shané DukesThe Power of Persuasive MessagingCommunications focuses on the use of messaging across any written, visual, or spoken medium to convey information and meaning. To be an…Feb 7, 2022Feb 7, 2022
Shané DukesFacebook Group Profile: Offical H.E.A.T Challenge Support GroupFacebook groups are always so fascinating to me. A group of strangers bonding over one common interest that ties them together creates new…Jan 23, 2022Jan 23, 2022
Shané DukesTwo-Step Flow In ActionTwo-step flow theory is the idea that the flow of information and influence from the mass media to their audiences involves two steps: from…Jan 23, 2022Jan 23, 2022
Shané DukesGroup + Work = CommunityIn the same way that “group work” makes a good face-to-face community, it makes an efficient and effective online community. Group work is…Jan 17, 2022Jan 17, 2022
Shané DukesOpen vs.. Closed Social Networks: Which is better?When it comes to social media everyone has their favorite platform. Some prefer Facebook while other prefer Twitter. But have you ever…Jan 11, 2022Jan 11, 2022
